Category Archives: behavioral economics

Human Agency and Behavioral Economics

This Palgrave Pivot offers comprehensive evidence about what people actually think of “nudge” policies designed to steer decision makers’ choices in positive directions. The data reveal that people in diverse nations generally favor nudges by strong majorities, with a preference … Continue reading

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Handbook of Behavioural Economics and Smart Decision-Making

This Handbook is a unique and original contribution of over thirty chapters on behavioural economics, examining and addressing an important stream of research where the starting assumption is that decision-makers are for the most part relatively smart or rational. This … Continue reading

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How much did Plato know about behavioural economics and cognitive biases?

But the richest precedent for behavioural economics is in the works of ancient Greek philosophers. Almost 2,500 years before the current vogue for behavioural economics, Plato was identifying and seeking to understand the predictable irrationalities of the human mind. He … Continue reading

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The Empirical Evidence Against Neoclassical Utility Theory: A Review of the Literature,

Current Economics Textbooks and Economists justify a theory of consumer behavior based on utility maximization on a priori grounds. This methodology follows Lionel Robbins’ idea that economic theory is based on logical deduction from postulates which are ‘simple and indisputable … Continue reading

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